AIM Storylab is the publishing and creative studio of Author In Me.
Co-founded by friends, Ekta Bajaj and Monica Sood
Started in 2015 with a passion to give children a platform to enhance writing skills and publish book, AIM has helped 500+ children turn their story into a picture book. In 2022, we collaborated with a publishing company in India and have now opened doors for aspiring writers of all ages and cultures.
Monica is a neuroscience enthusiast, N.L.P. practitioner and mindfulness expert. She believes storytelling and a positive mindset are two invaluable gifts that can be passed on to children. Her passion for promoting storytelling and expression led her to start Author in Me. Monica's child-centric approach has helped many children explore their individual talents. She is the co-author of the book Shine like a star- A Book of Affirmations. Her writing spans creative writing, vocabulary enhancing workbooks and short storybooks for children. She brings her expertise of research and content development to curate A.I.M. wellbeing and creative writing programmes. Her educational articles are featured in Medium, Biz Today, The Weekly Tribune and A.I.M. blog. She is also the curator of A.I.M. literary Festival. Monica is also an associate member of The British Neuroscience Association and the Society of Authors, U.K.
She lives in London's suburbs with her husband, two teenage daughters, a dog and a hamster. When she is free, you're most likely to find her curled up with a good book.
Email : firstname.lastname@example.org
Ekta Bajaj is a visual artist, podcaster, column writer at iGlobal and co-founder of Author In Me. She is also the author of the empowering book, The Voice of Kali and co-author of Shine Like a Star- Book of affirmations for children. Her deep passion for storytelling and positive thinking has inspired her to research the powerful ancient Vedic methods that provide a holistic approach towards developing mental and emotional strength. Her innate ability to inspire has given numerous people the ability to express with confidence through stories. She is also the curator of AIM Literary Festival for children, London and the global Happy Tree Project. Ekta is the spearhead of the creative development of Author In Me and brings with her a rich experience in advertising and broadcasting. Ekta is regularly invited as a speaker on corporate events about the power of storytelling and a positive mindset. Her podcasts, Inspiring Conversations, attracts a global audience.
Ekta was shortlisted for Female Entrepreneur of the Year 2020 by Thames Valley Business Awards and was awarded WOW Woman of the Year 2021 award for her book, The Voice of Kali.
Author, mentor and tutor
Children's author, book reviewer and tutor